December 3, 2011
The Baltimore Sun ran an article in the business section last week on Bootcamp Lights, the company that recently ran some WAKA kickball and dodgeball advertisements for us. They refer to it as “airborne advertising 2.0″. Check out part of our WAKA helicopter ad on YouTube through that last link.
August 10, 2011
That’s part of our new WAKA Kickball fall marketing campaign. Like it? Head to this link below and give it a Retweet please. http://twitter.com/#!/WAKA_Kickball/status/101304390098485248 Related articles Summer kickball (mikeholden.wordpress.com) No longer just a kids’ game, kickball finds resurgence among N.J. adult players (nj.com) WAKA Kickball Listed on 2010 Inc. 5000 as one of the Fastest […]
May 26, 2010
I came across this last week on Twitter through Tim Ferriss. It’s a great example of using the power of the internet to make something happen. In this case, Alec Brownstein used $6 in Google ads to create a nice opportunity for himself.
November 16, 2009
As I emerged from the D.C. Metro today, someone handed me the package pictured on the right. It contains several NESCAFÉ samples in multiple flavors. Clearly, NESCAFÉ is looking to protect their share of the instant coffee market as Starbucks pushes Via, and I think they’re doing a good job of it with this street-team […]