Gearing up for Cyber Monday

I’m really looking forward to getting into the office tomorrow. It’s Cyber Monday and though ABCTE is not a typical online retailer, we do offer a big Cyber Monday discount. Anyone who enrolls by midnight on Monday using the special discount code (it’s posted on the front page of abcte.org) receives $150 off ABCTE’s teaching certification program, which normally costs $975.

We started the promotion last year, coming up with the idea very last minute, and we saw some nice Cyber Monday results. I’m hopeful we’ll beat those results this year, as we got the word out earlier, hit our mailing list once already with the news, issued a press release and have been using Facebook and Twitter to get the word out as well. The promotion also kicked off on Black Friday this year, giving people four days to take advantage of it.

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