Tag Archives: advertising
Airborne advertising 2.0
The Baltimore Sun ran an article in the business section last week on Bootcamp Lights, the company that recently ran some WAKA kickball and dodgeball advertisements for us. They refer to it as “airborne advertising 2.0″. Check out part of … Continue reading
Filed under PR/Marketing, Washington DC Area
Advertising on a helicopter
We tried something new last week in promoting winter WAKA Kickball and Dodgeball leagues, displaying ads on a helicopter over rush hour traffic with Bootcamp Lights. Check out the video below.
Filed under PR/Marketing
There are no lockouts in kickball
That’s part of our new WAKA Kickball fall marketing campaign. Like it? Head to this link below and give it a Retweet please. http://twitter.com/#!/WAKA_Kickball/status/101304390098485248 Related articles Summer kickball (mikeholden.wordpress.com) No longer just a kids’ game, kickball finds resurgence among N.J. … Continue reading
Filed under PR/Marketing, Sports
Revenue Generators for Metro
Whenever I read that Metro is facing a budget shortfall and that the proposed solutions are a fare increase or a reduction in services, it frustrates me. There are at least two things it seems WMATA could look to as … Continue reading
Filed under Washington DC Area
Excellent Use of Google Ads
I came across this last week on Twitter through Tim Ferriss. It’s a great example of using the power of the internet to make something happen. In this case, Alec Brownstein used $6 in Google ads to create a nice … Continue reading
Filed under PR/Marketing
Starbucks Helping to Grow Instant Coffee Sales for Others?
As I emerged from the D.C. Metro today, someone handed me the package pictured on the right. It contains several NESCAFÉ samples in multiple flavors. Clearly, NESCAFÉ is looking to protect their share of the instant coffee market as Starbucks … Continue reading
Filed under PR/Marketing
Talk to Chuck…using social media
While on the D.C. Metro one day this week, a Charles Schwab ad campaign inside the train caught my attention. In the bottom left hand corner of the ads (similar to the one featured here on the right), they have … Continue reading
Filed under PR/Marketing
