Category Archives: PR/Marketing

#hiremikeholden on washingtonpost.com

The #hiremikeholden hashtag made it onto washingtonpost.com, thanks to my fantastic wife! The Post wished good luck on Twitter too, after I tweeted the image below.  Thanks to them and everyone else who has been spreading the word about my … Continue reading

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#hiremikeholden: Taking my job search viral and starting a PR/marketing firm

As I take the next step forward in my career, I’m looking to do two things and I hope you’ll take a couple of minutes to check this out and share it with people. My goals with this blog post: … Continue reading

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On BLY: 90.7% increase in price of these Caps season tickets over five years

With the new season ticket prices the Caps have announced for next season, two 400 level Caps season tickets that went for $1713 total in 2008-09 will now go for $3266 next season. That’s a 90.7% increase in 5 years. … Continue reading

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QR code on kickball box

Our WAKA Kickball box now has a QR code on it. Check it out at the link. Related articles USA Today Sports QR Code (mikeholden.wordpress.com) QR Code on a Krispy Kreme box (mikeholden.wordpress.com) QR code on a banana (mikeholden.wordpress.com)

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YouTube video on franchise program

We have a new video up on YouTube now for WAKA’s social sports franchise program. Check it out below and, if you aren’t looking to own a social sports franchise yourself, we’ll give you $2,000 if you send an owner/operator … Continue reading

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USA Today Sports QR Code

I like this use of a QR code in the USA Today Sports section.

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QR Code on a Krispy Kreme box

This is a cool use of QR codes by Krispy Kreme on their doughnut boxes. Related articles QR Code on a banana (mikeholden.com)

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Airborne advertising 2.0

The Baltimore Sun ran an article in the business section last week on Bootcamp Lights, the company that recently ran some WAKA kickball and dodgeball advertisements for us. They refer to it as “airborne advertising 2.0″. Check out part of … Continue reading

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Brand Loyalty: WAKA Kickball Tattoo

How’s this for brand loyalty? One of our employees and players got a WAKA Kickball tattoo! Related articles Tank Carder’s Rose Bowl MVP, Kickball Trophies Are Equally Important (sbnation.com) Yes, the Kickball World Championship will be held in Las Vegas … Continue reading

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QR code on a banana

I love QR codes and enjoy seeing the creative ways people are starting to use them, like on Chaquita bananas to promote a recipe contest.

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Advertising on a helicopter

We tried something new last week in promoting winter WAKA Kickball and Dodgeball leagues, displaying ads on a helicopter over rush hour traffic with Bootcamp Lights. Check out the video below.

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There are no lockouts in kickball

That’s part of our new WAKA Kickball fall marketing campaign. Like it? Head to this link below and give it a Retweet please. http://twitter.com/#!/WAKA_Kickball/status/101304390098485248 Related articles Summer kickball (mikeholden.wordpress.com) No longer just a kids’ game, kickball finds resurgence among N.J. … Continue reading

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Pottermore, J.K. Rowling and making fans feel important and appreciated

Time will tell what Pottermore will be like, but J.K. Rowling shows how to make fans feel important with her video announcing the website. While promoting the new product, she spends a good deal of time saying thank you and … Continue reading

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A blog about kickball

Some work related news… Today we launched a kickball blog on the WAKA website. I’m really excited about this. Each post has social sharing options, so please visit and Tweet, Facebook it, etc. And there’s a sidebar menu item that … Continue reading

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Customer service: “The sub is the bonus”

Jersey Mike’s, a sub shop I know from visiting my wife’s family in New Jersey, is opening a franchise not too far from where I live in Montgomery County, Maryland. I like this quote from their manager in a North … Continue reading

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